FinOps for the Media industry
FinOps for the Media industry
Gain full visibility into your cloud spend across shows, campaigns, and channels within 3–5 days.
Our media-ready tagging model, combined with CFO and CTO dashboards, gives you clarity fast, while our outcome-based approach keeps client effort low and is proven in projects with leading media organisations.
All this to help you optimise spend on your cloud environment in a smart way, without losing efficiency.
Our work resulted in
Our work resulted in
Source: B2B media company
Why should you focus more on your cloud costs visibility?
How well do you know your unit economics for a stream, an ad, or a live hour?
How confident are you entering negotiations or discussing new budgets for innovation, AI pilots, or clean-room work?
Would your margin decisions be easier, faster, and more accurate if you could see exactly where your cloud spend goes? With that clarity, any savings uncovered in your setup can be redirected straight into innovation, without waiting for extra funding.
What will you get?
What will you get?
Read-only Quick Cost Scan (2-5 days):
a current-state visibility audit providing a detailed roadmap that will guide your company towards full transparency. The results include a focused list of areas that are most likely to bring quick savings and efficiency gains.
Savings Blueprint (2-6 weeks):
a prioritised action plan outlining the actions to take, the expected impact, and the associated effort or risks of each step. The plan includes dedicated dashboards for both CFOs and CTOs.
Deliver & Govern (6-9 weeks)
the implementation of the previously identified optimisations, such as rightsizing, scheduling, storage lifecycle policies, CDN and egress policies, and GPU usage controls. This stage also includes tagging schemas and automations to ensure savings are sustained over time.
Typical challenges we solve
Cloud bills that lack transparency
Clear attribution of spend across shows, campaigns, brands, and markets
Unpredictable spikes from live events, transcode or GPU usage, and storage sprawl
Stable, explainable cost patterns that protect margin
Finance and engineering teams unable to see where money is actually going
A shared, trusted view of spend that supports confident decisions
Why Media companies choose us
Our approach gives you media-ready visibility with tagging structured by show, campaign, brand, market, environment and workload, all presented in clear CFO and CTO dashboards. A 90-minute kick-off is enough to start, with first results delivered in 3–5 days. Implementation can follow an outcome-based model, allowing pay-from-savings and keeping client effort minimal. The model is backed by our experience with leading media clients.
Typical KPIs we track
Typical KPIs we track
In 2021 we set ourselves the goal of shipping an all-new Planet V during Q4 of 2022. We promised it would be bigger and better than what had come before, and that we’d put our agency customer at the heart of it. Well, with Future Processing team’s amazing help, we’ve achieved just that.
I also want to acknowledge the smooth collaboration between teams, it’s not always the easiest thing to get right and it’s made a huge impact.
I have worked with many technology partners before, and I must say Future Processing has been above expectations.
Especially at the formative stages of the product we’ve built together, this technical expertise helped ensure a solid foundation from which we’ve created an amazing product that has made a real difference across our business.
Related readings
Cloud cost excellence in Media: a CEO/CFO playbook
Cloud cost excellence in Media: a CEO/CFO playbook
Beyond compliance: leveraging the EU Data Act to unlock multicloud agility
Beyond compliance: leveraging the EU Data Act to unlock multicloud agility
ITV
ITV
Optimise processes with technology in the media industry: how much can you benefit...
Optimise processes with technology in the media industry: how much can you benefit?
Let’s talk
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